After a successful interview as an Account Executive candidate for a SaaS startup (Series A and above), your next challenge will be a live task to prove you meet the job requirements and gain the company’s trust.
From SMB Account Executive candidates, and up to Enterprise, nailing this stage of the hiring process is critical. Needless to say, your audience’s expectations will be high, and the margin for error is very low!
At Kandidate, we have partnered with a variety of high-growth startups and built vast expertise into how startup founders and hiring managers think when it comes to recruiting new talent.
Today, we are sharing with you our 5 top tips to excel in your interview presentation as an Account Executive candidate, from a hiring perspective.
Tip 1: Dive into the project brief
At the start, the hiring manager will provide you with a general brief for the project, which contains key company information and details on the task you will need to perform. Typically, it will be related to 30, 60 or 90-day sales plans or your approach to evaluating prospects as a sales representative.
When given the brief, don’t operate under the assumption that you can’t have all the context or understanding to tackle it effectively. This is your opportunity to be proactive, taking a cue from top-performing candidates, who would approach the briefing as a starting point to own the task.
Ask the right questions and tailor your research based on the insights you receive from the hiring team. Don’t forget to:
- ENQUIRE about verticals of interest, the average time to close a deal or even the estimated quota for a potential individual — it will provide you with critical insight to rely on and stand out on presentation day.
- STUDY their customer base, their product offering and any case studies or success stories, documenting your findings as you go.
In a nutshell, get ready to explore each and every research touchpoint you can think about so you can align yourself with their product, network and sales perspective.
Tip 2: Engage with the room
What you are saying is important, of course, but the way you get it across is pivotal for nailing the task. Lay the foundations for engagement from the very beginning of the presentation, and prepare a memorable closing for maximum impact, proving you’re the right fit for the role.
The kickstarter: Start by introducing yourself and ask others to introduce themselves to you. This is a great icebreaker with a double purpose that helps your audience warm up ahead of the presentation and ease yourself into the conversation seamlessly.
Closing remarks: End your presentation with a section that outlines your approach to the project and highlights some key takeaways to reflect on. By doing this, you’ll have proven your analytical skills, while ticking off the drive, self-awareness and dedication boxes with ease, all key as an Account Executive candidate.
Tip 3: Qualify the room
At this stage, your sales game has to be absolutely on point. Ideally, you will apply a sales framework or methodology you have learnt or developed in the past to lead the conversation.
Slide into your session by identifying the key players and decision-makers in your audience, encouraging them to express their views as you present the project. Listen carefully, using their comments and questions to drive the conversation towards the clues you need.
The goal at this point is putting your Account Executive skills to the test, as you will be required to identify the pain points and the business context while handling objections and ensuring the intent of purchase remains active at all times. Don’t forget you are here to sell yourself, but also to assess the value of a potential business opportunity.
Tip 4: Add numbers to the mix
Your goal at this stage is to balance out initial assumptions, giving hiring managers an understanding of the added value you’ll be bringing to the table. Shape it into bite-sized sales metrics and KPIs.
For SaaS offering, bring along a plan of the estimated number of leads, demo calls, in-person meetings per day, the value of the sales opportunity and expected sales cycle.
For strategic, consultative selling projects, identify a report that flags particular industry issues, using it as a strategic lever to engage with the prospect.
Go the extra mile by including a summary of your latest sales achievements, performance and targets to validate your approach.
Tip 5: Sales Etiquette
When it comes to proving your value, sales etiquette is just as crucial as executing the task properly.
Show you’re in tune with your potential new role by paying special attention to the following:
- Be natural: It’s great to create an impression, but keep it original.
- Follow up: Keeping an effective, smooth and timely communication with the relevant people after your task is an absolute must.
- Create a connection: It’s great to start with conversational topics and ice breakers to click in, but remember to keep the focus.
At Kandidate, we will help you grow your career as an Account Executive exactly as you want to, based on your profile and expectations.
We have built a curated hiring platform to connect top professionals with high-growth startups seeking talent for sales, marketing and operations roles. When you sign up to Kandidate, we provide you with:
- Transparency, sharing full company, job specs and salary details upfront.
- The choice to accept or decline interview invites in one click.
- Full support from a dedicated Talent Partner throughout the process.
Signing up to Kandidate takes less than five minutes, and it is 100% confidential. We don’t spam — we’ll only get in touch with you when we’re confident we have the perfect role match for your profile. To sign up with us visit https://www.kandidate.com/